Do you have a strong strategic competitive advantage?

What does your firm have that is unique, sustainable and hard to copy? There are 2 types of competitive advantage and the most successful strategies have either chosen one or the other, not both! But why?

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Understanding What is Strategy?

There are many perceptions of what strategy is and only one of those definitions is correct. Learn what a true strategy is, why you need it, and it’s key components so you can formulate a winning strategy.