Do you have a strong strategic competitive advantage?

What does your firm have that is unique, sustainable and hard to copy? There are 2 types of competitive advantage and the most successful strategies have either chosen one or the other, not both! But why?


Understanding What is Strategy?

There are many perceptions of what strategy is and only one of those definitions is correct. Learn what a true strategy is, why you need it, and it’s key components so you can formulate a winning strategy.