6 Tips on How to Market or Sell to Millennials Online

1) Mobile Rules.
2) Simple Still Graphics and Word Art. 3) Native Gaming Integration…

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5 Essential Content Marketing Strategies to Use for Your Campaigns

Content marketing is a 44 billion dollar industry and is the top priority of 39% of client-side marketers and growing. Digital platforms are also the fastest growing consumer channel of content. If you are looking to create online content as a marketing strategy, there are essentially 5 basic things you need to know.

Insights into the Changes Impacting the Digital Entertainment Industry

Current analytics is giving our industry insights, which are so profound, that they are impacting and changing content creation, its accessibility, as well as the way we are monetizing it. What does this mean for the future of digital entertainment and advertisers who market through it?

Made Globally

The “Made In China” labels are becoming irrelevant. There are so many elements that go into a product before it hits market. In fact “Made In” labels only tell part of the story. Companies are now combining materials from all over the world to create new products, as well as outsourcing, off-shoring and now, world-sourcing.

How is Reality TV Shaping Our Culture and Children, Marriage and Relationships?

Reality TV came at us so fast ever since MTV’s Real World in 1992 [2] that we didn’t take much time to question how it is shaping our culture and our children. What are the consequences of accepting this new reality?

The Modern Dynamic – How New Digital Platforms are Effecting Market Dynamics

Advertisers behind the scenes are collecting enormous amounts of data on you based on your usage. This has dynamically affected the landscape of global communication as well as the market.